Meet Our Team
The team at Greenberg Media Management has award-winning experience
with talent and a passion for creative storytelling.



Terry Greenberg
Founder
Terry Greenberg is principal and founder of Greenberg Media Management, which he started in 2016 after a 40-year journalism career, 33 of those leading newsrooms as the top editor. The Los Angeles native is the father of three amazing daughters, has lived in Lubbock since 2006 and is recently obsessing about growing a meadow around his home in rural south Lubbock.
Lucy Greenberg
Digital Media Manager
Lucy Greenberg serves as the digital media manager for Greenberg Media Management. Over her eight years of media and communications experience, Lucy has led teams to record-breaking sales through digital campaigns and award-winning content. Outside of crafting content, she loves spending time with her dog, swimming laps and playing violin.
Donna Olmstead
Content Developer
Donna Olmstead joined Greenberg Media Management as a content developer in 2019. A national prize-winning journalist, she has been a newspaperwoman for more than 35 years, most recently as assistant features editor at the Albuquerque Journal. She loves people's stories. A mother of two, she is writing a novel, loves water and swimming and teaching yoga.